Strategic brand management in enterprises: A conceptual review

Şaylan, OnurEsmer, Yusuf2024-10-042024-10-042023978-363190254-7978-363190255-4http://hdl.handle.net/20.500.12403/4051[No abstract available]eninfo:eu-repo/semantics/closedAccessStrategic brand management in enterprises: A conceptual reviewBook Chapter63013092-s2.0-85182095256N/A