Yazar "Erciş A." için Araştırma Çıktıları | TR-Dizin | WoS | Scopus | PubMed listeleme
-
The effect of self-construal on statue and role-relaxed consumption
Başar E.E.; Erciş A. (Mediterranean Center of Social and Educational Research, 2015)Consumer behavior researches indicate that individuals prefer the products which are compatible with themselves. For instance, individuals with highly independent-self take into account the functional benefits whereas ...